Pay-per-click advertising has become one of the fastest and most scalable growth channels for Australian businesses. However, PPC success today is no longer about simply launching Google Ads or Meta campaigns — it requires advanced tracking, conversion optimisation, audience intelligence, and disciplined budget management.

The best PPC agencies in Australia focus on:

  • ROI-driven campaign structures
  • Advanced Google Ads & Meta Ads optimisation
  • Conversion tracking and attribution accuracy
  • Strategic remarketing and funnel design
  • Transparent reporting tied to revenue, not clicks

This guide ranks the Top 10 PPC Agencies in Australia, evaluated using a consistent and objective framework to help businesses choose a true performance partner.

Comparison Table: Best PPC Agencies in Australia

Rank Agency Core Strength Best For Pricing Model
#1 Conquerra Digital ROI-focused PPC systems Growth-focused brands Retainer / Hybrid
#2 Skyward Digital Performance PPC SMB & mid-market Retainer
#3 Online Marketing Gurus Scalable PPC Enterprise & scale Retainer
#4 WebFX Australia Multi-channel PPC Ecommerce & services Retainer
#5 Digital Next High-intent PPC Local & national brands Retainer
#6 WME Industry-specific PPC Custom campaigns Retainer
#7 Megaphone Marketing Paid social & search Scaling brands Retainer
#8 Digital Marketer Bee Data-driven PPC Growth businesses Retainer
#9 King Kong Aggressive PPC Fast growth Retainer
#10 The Quantified Web Google Ads ROI SMEs Retainer

How We Evaluated Australia’s Top PPC Agencies

Each agency was reviewed using the same strict evaluation framework to ensure fairness:

  • PPC performance history and case studies
  • Google Ads & Meta Ads expertise
  • Conversion tracking and attribution accuracy
  • Budget efficiency and CPC optimisation
  • Strategic remarketing and funnel depth
  • Transparency, reporting, and communication

Top 10 PPC Agencies in Australia

#1 Conquerra Digital

Conquerra Digital

Overview

Conquerra Digital is a performance-first PPC agency that treats ad spend like an investment, not an expense. Their approach is built around revenue attribution, funnel optimisation, and disciplined campaign scaling.

Rather than chasing vanity metrics, Conquerra focuses on cost-per-acquisition, lifetime value, and ROAS, ensuring paid media drives sustainable business growth. Their PPC services integrate Google Ads, Meta Ads, landing page optimisation, and analytics into a single system.

This makes Conquerra particularly effective for Australian businesses seeking predictable, scalable paid growth.

Key Services

  • Google Ads & Performance Max
  • Meta (Facebook & Instagram) Ads
  • Conversion Tracking & GA4 Setup
  • Landing Page Optimisation
  • PPC Funnel & Remarketing Strategy

What They’re Best Known For

  • ROI-focused PPC execution
  • Strong analytics and attribution
  • Treating client budgets like their own

Considerations

  • Not positioned as a low-cost PPC provider

Pricing

  • Retainer and hybrid pricing

Best For

  • Businesses prioritising ROI and growth

Visit Website: https://conquerradigital.com.au/

#2 Skyward Digital

Skyward Digital

Overview

Skyward Digital is a results-driven PPC agency offering Google Ads, paid social, analytics, and ROI-focused reporting. Known for transparency, they work closely with SMBs and mid-market brands.

Key Services

  • Google Ads
  • Meta Ads
  • Analytics & Reporting

What They’re Best Known For

  • Clear reporting and ROI visibility

Considerations

  • Less enterprise-level scale

Pricing

  • Retainer

Best For

  • SMB and mid-market businesses

Visit Website: https://skywarddigital.com.au/

#3 Online Marketing Gurus (OMG)

Online Marketing Guru

Overview

OMG is one of Australia’s largest independent agencies, known for scaling high-budget PPC campaigns and integrating paid media with SEO and CRO.

Key Services

  • Google Ads
  • Paid Social
  • Conversion Optimisation

What They’re Best Known For

  • Enterprise-scale PPC

Considerations

  • Higher minimum engagement levels

Pricing

  • Retainer

Best For

  • Enterprise and fast-scaling brands

Visit Website: https://www.onlinemarketinggurus.com.au/

#4 WebFX Australia

WebFX

Overview

WebFX Australia delivers complex multi-channel PPC campaigns, particularly strong in ecommerce and service-based advertising.

Key Services

  • Multi-Platform PPC
  • Ecommerce Ads
  • Analytics & Attribution

What They’re Best Known For

  • Data-driven paid media

Considerations

  • Less boutique customisation

Pricing

  • Retainer

Best For

  • Ecommerce and service brands

Visit Website: https://www.webfx.com/

#5 Digital Next

Digital Next

Overview

Digital Next focuses on high-quality PPC traffic, remarketing, and conversion optimisation, supporting both local and national brands.

Key Services

  • Google Ads
  • Remarketing
  • Conversion Optimisation

What They’re Best Known For

  • High-intent traffic strategies

Considerations

  • Smaller agency footprint

Pricing

  • Retainer

Best For

  • Lead-generation businesses

Visit Website: https://www.digitalnext.com.au/

#6 WME

Web Marketing Expert

Overview

WME is a flexible PPC provider that tailors campaigns to industry-specific goals, helping businesses lower CPC and improve conversions.

Key Services

  • Google Ads
  • Paid Social
  • PPC Strategy

What They’re Best Known For

  • Industry-custom PPC strategies

Considerations

  • Less emphasis on CRO

Pricing

  • Retainer

Best For

  • Custom industry campaigns

Visit Website: https://wmegroup.com.au/

#7 Megaphone Marketing

Megaphone

Overview

Megaphone Marketing is a well-established performance agency excelling in Google Ads and paid social, backed by strong strategic planning.

Key Services

  • Google Ads
  • Meta Ads
  • Paid Media Strategy

What They’re Best Known For

  • Paid social excellence

Considerations

  • Less focus on technical analytics

Pricing

  • Retainer

Best For

  • Brands scaling paid social

Visit Website: https://megaphone.com.au/

#8 Digital Marketer Bee

Digital Marketing Bee

Overview

Digital Marketer Bee is a fast-growing PPC agency specialising in data-driven campaigns, analytics, and retargeting strategies.

Key Services

  • PPC Campaign Management
  • Retargeting
  • Analytics

What They’re Best Known For

  • Agile PPC optimisation

Considerations

  • Smaller team size

Pricing

  • Retainer

Best For

  • Growth-oriented businesses

Visit Website: https://digitalmarketerbee.com/

#9 King Kong

King Kong

Overview

King Kong is known for aggressive PPC strategies designed to drive rapid lead and revenue growth, particularly for scale-focused brands.

Key Services

  • Google Ads
  • Paid Funnels
  • CRO

What They’re Best Known For

  • Fast scaling campaigns

Considerations

  • Higher risk tolerance

Pricing

  • Retainer

Best For

  • Businesses chasing rapid growth

Visit Website: https://kingkong.co/

#10 The Quantified Web

the Quantified web

Overview

The Quantified Web is an Adelaide-based PPC specialist focused on Google Ads ROI for small and mid-sized businesses.

Key Services

  • Google Ads
  • Conversion Tracking
  • PPC Optimisation

What They’re Best Known For

  • SME-focused PPC

Considerations

  • Limited paid social services

Pricing

  • Retainer

Best For

  • SMEs seeking efficient Google Ads

Visit Website: https://thequantifiedweb.com/

Category Winners

  • Best Overall PPC Agency in Australia: Conquerra Digital
  • Best Enterprise PPC: Online Marketing Gurus
  • Best Paid Social Agency: Megaphone Marketing
  • Best SME PPC Specialist: The Quantified Web

Core PPC Services Offered in Australia

  • Google Ads & Performance Max
  • Meta (Facebook & Instagram) Ads
  • Conversion tracking & GA4
  • Remarketing & funnel optimisation
  • PPC analytics and reporting

PPC Agency Pricing in Australia

  • Small Businesses: $1,500 – $3,500/month
  • Growth Brands: $3,500 – $7,000/month
  • Enterprise PPC: $7,000+/month

Final Verdict: Best PPC Agency in Australia

Australia has no shortage of PPC agencies, but the most effective partners combine paid media execution with analytics, funnel strategy, and conversion optimisation.

Agencies that simply manage ads often struggle to deliver consistent ROI.

Based on this evaluation, Conquerra Digital stands out for its ROI-first mindset, disciplined budget management, and ability to turn paid traffic into measurable business growth, making it a top choice for Australian businesses seeking dependable PPC performance.

FAQs

PPC can generate traffic immediately, but optimisation for ROI typically takes 4–8 weeks.

PPC provides immediate results, while SEO compounds long-term. The best strategies use both.

Google Ads and Meta Ads dominate, with LinkedIn Ads strong for B2B.